Four Seasons Health Care has become overall winner of the UK Customer Experience Awards for 2016. It was chosen by the judges ahead of more than 750 companies across all sectors of industry for its Quality of Life programme that has helped to achieve customer satisfaction levels of over 97% in its care homes. Four Seasons was also winner in the award category for “Insight and Feedback – A Focus on Understanding.”
Charlotte Oppong-Agyare, Marketing Director for Four Seasons, said: “It is a huge endorsement for Quality of Life to have been selected as the best customer experience programme in the UK and it’s a credit to the 20,000 people in our care teams who have used it to listen to the 16,000 residents in our homes to understand how we can give them a better experience and make them happy.”
The Quality of Life Programme uses technology that is exclusive to Four Seasons to give insights into the day to day experience of people in more than 300 care homes. Residents, their families and health professionals can use iPads that are linked to purpose-designed software systems, to tell the company what they think about any aspect of care. The information is transmitted in real time to the Home Manager and Regional Manager. This is very different from the paper-based surveys conducted across the industry once or twice a year, where feedback is usually out of date by the time it is collated.
Charlotte Oppong-Agyare said: “Since we introduced the programme into all of our homes last year our average customer satisfaction rating has increased from 92% to its current level of just over 97%. Among our Home Managers 90% say it has reduced paperwork freeing up to eight hours a week of their time, which can now be spent with their care teams and residents. They also say the programme has helped to drive a culture change, with 95% saying it has encouraged care teams to take ownership and resolve small issues as they are found.”
Since its launch seven years ago, The UK Customer Experience Awards has become one of the most important events for customers experience professionals. The Awards are judged by panels of independent business men and women, using scoring methodology and criteria, endorsed by Cranfield School of Management.
Date published: 15 September 2017